Focused Communications offers services specially tailored to the needs of each of our clients, whether they be governments, organizations, corporations or other groups. A wide variety of programs are available, ranging from issues management for governments and industry organizations to corporate branding, celebrity programs for consumer product promotion, and crisis management. As noted below, the types of services that will be most effective in a given case differ widely depending on the target audience and type of business.

IT industry
The key of communications for the IT industry is the ability to introduce audiences superior cutting-edge technologies/services and the merits of them in a simple, understandable way, and make audiences understand how these will contribute to the evolution of the community. Because of the dynamism of this quickly moving industry, we also help clients ensure that marketing activities are planned and executed in an effective manner with holistic point of view through frequent communications with media, analysts and industry people.
Besides basic PR activities like press release development and press/analyst meetings, we develop customer newsletters/white papers, and localize technical information and advertisement within the broad scope of our work.

Healthcare Industry
Japan's healthcare industry has been under regulations for long time but is gradually changing in the globalization of the industry. In such circumstances, there founds an increasing need for public affairs (PA), educational activities for consumers and doctors/co-medicals, opinion creation and academic relations from consumer and patients' perspective.
Since the medial equipments and pharmaceutical industry deeply involve in human lives, risk management and crisis management services are very important communication needs.

Foreign Governments
For foreign national and local governments and their entities, we provide such services as country branding to raise the overall country image, promotions for inviting investments and corporations, and issues management. Not only communications with the home country but also we support embassies' activities here.